WorldFirst

Ant International’s Worldfirst is a one-stop digital cross-border payment and treasury account service for global SME businesses. Through the World Account, businesses can collect payments in 42+ countries across 200+ markets, manage multi-currency balances, make international payments and connect to global marketplaces (including Amazon, AliExpress, and Walmart).

Reach and Worldfirst work together with Reach handling local payment acceptance, tax compliance, and fraud protection (core Merchant of Record offerings) while Worldfirst enables merchants to collect, hold, and repatriate revenue across currencies.